Gain understanding of multinational companies and the strategies they employ to compete in the global arena and strategies that local businesses use to survive competition from multinational companies.You will be equipped with broad business and management skills that include accounting, marketing, organizational behaviour and customer service, along with the required analytical, technical and interpersonal skills. By the end of this programme you will possess the intellectual, analytical, critical and employability skills you will need to succeed as managers and leaders in careers across different sectors.
This programme is suitable for anyone seeking practical knowledge on the fundamentals of global business and economy. It is a flexible business programme with a wide range of study areas for those who are looking for a wider variety of career options
KCSE mean grade C+ (plus) OR any other equivalent qualification approved by the university senate. For actual subject and work experience requirements please contact the enrollment office. Duration: 3 years (nine trimesters)
